Field Day

This value priced organic brand was in desperate need of a makeover. The design was dated, the imagery unappetizing, and the color palette drab. Plus, with a name like field day it needed some energy. So, we created a new logo that embodied the fun of a school field day, infused the food photography with oversized yumminess, and developed a universal template for all their packaging. I'd say it was a wildly successful makeover.